Frontignan’s New Cinema Chooses Excellence

Frontignan’s New Cinema Chooses Excellence with Strong-MDI Screens, in Collaboration with ADDE

Frontignan, France — September 22, 2025 – The brand-new cinema in Frontignan is preparing to celebrate its official opening, marking a new era for moviegoers in the region. On this occasion, Strong-MDI warmly congratulates the cinema team for bringing this ambitious project to life and thanks the management for their trust in choosing its premium projection screens.

Building on a successful first collaboration with the Agde cinema – whose main auditorium is equipped with a Northview 1.3 micro-perforated screen – the management of Frontignan, in consultation with ADDE, naturally decided to continue the experience with Strong-MDI for its new facilities. The result: outstanding projection quality, designed to meet the demands of today’s and tomorrow’s 4K laser projection.

“After the excellent experience in Agde, we approached this new project with great confidence. The image quality delivered by Strong-MDI screens, combined with ADDE’s integration expertise, meets our expectations perfectly,” said Isabelle Moreau, Cinema Director.

The project was carried out through close collaboration with ADDE, a renowned technical integrator, which assured supplying and installation of the screens, including a micro-perforated HGA 1.7 screen in the main auditorium. This three-way partnership highlights the importance of technological innovation, personalized service, and close support.

“We are proud to have supported this project alongside our trusted partners. ADDE has always acted as a catalyst between the best equipment on the market and exhibitors who want to offer the very best to their audiences,” said Éric Le Cadre, Sales Director at ADDE.

“For Strong-MDI, supporting projects like Frontignan’s is far more than a business partnership: it is a process of co-creation with cinema professionals. We are pleased to contribute to enhancing the audience experience, in France and internationally,” added Jean-François Gagnon, Senior Vice President of Sales and Marketing at Strong-MDI.

The new Frontignan cinema thus establishes itself as a regional benchmark, both architecturally and technologically, placing projection quality at the very heart of the cinematic experience.

About Strong-MDI Based in Canada, Strong-MDI is one of the world’s leading manufacturers of high-performance projection screens, including those used in IMAX theaters worldwide. The

company is recognized for its technical expertise, innovation capacity, and personalized support at every stage of a project.

About ADDE A specialist in audiovisual integration for cinemas, ADDE offers complete solutions ranging from design to technical implementation, with a strong focus on quality, service, and innovation.

About the Frontignan Cinema Located in the heart of Frontignan, the new cinema complex will offer a diverse programming lineup in a modern and welcoming setting. With 4 auditoriums equipped with the latest projection and sound technologies, it has been designed to provide audiences with an optimal immersive experience. Committed to quality and comfort, the Frontignan cinema aims to become a cultural and entertainment landmark for both local residents and visitors.

Press Contact:

Strong/MDI Screen Systems

Jean-François Gagnon, Senior Vice President Sales and Marketing

jf.gagnon@strongmdi.com

+1-438 380-0859